Cover letter types
Several types of cover letters can be used, depending on the purpose and the target person. Careful consideration should be given to the format, tone, grammar, and structure of it to ensure that the letter creates a positive image of the applicant. The following types of cover letters can be used during your job hunt:
This type of letter is used when you contact an enterprise that didn't place advertisements for specific positions. You are using the letter to initiate negotiation for a job. It serves as an introduction of your skills and resume in the hope that it arrives at the perfect time - when they need someone like you. This type of letter normally doesn't produce many leads. It can be compared to advertising through pamphlets. It first has to reach the right person, then be read, kept, and used to contact you. You thus have on average a 2 to 20% chance of getting a job interview through this method.
Other names for this type of letter include cold contact and introduction. Since you have so many things that count against you this method is best used as the last option.
Targeted cover letter
This type of letter has immense potential for getting the interview since it is normally sent for an advertised position. You are able to highlight your skills and experience that match the job requirements and motivate why you are the perfect person for the job. It is also called a response letter.
Recommendation cover letter
This type of letter produces the best results since you and the company already has something in common. You share an acquaintance. It is used when you have been referred to the enterprise by someone reputable. Make sure that you mention the person's name within the first paragraph of your letter. It is also called the network letter. Always try to get a referrer because it enhances the possibility of getting the job.
It is also called a follow-up on a previous letter or interview. It may seem desperate but if your wording is correct, it can show determination and attention to detail. It works the same as following up on a sales lead and brings your application to the attention of the recruiter. Use this letter three or more days after an interview to show your interest, highlight skills, and to thank the recruiter for the interview. Try to mention skills and experience that you may have missed during an interview. Do not repeat the information from your first cover letter. It must be fresh and original.
Many recruiters feel that job seekers send cover letters to a broad audience. They are looking for targeted and original letters. The person who receives the letter must think that you are writing specifically for him. It must motivate the recruiter to call you for an interview or job offer.